While that works for some businesses and some websites, that doesn’t work for mine.

Two of the fundamental principles in my Strategic Success System™ are:

1. Always be testing.

2. Don’t assume.

Because here’s the thing:

You’re unique. Your life is unique. Your business is unique.

You can’t expect to be happy if you’re perpetually in someone else’s box.

And this is where most business coaches fail creative entrepreneurs.

The last thing you want is to be stuck in someone else’s fucking box, to live life on someone else’s fucking terms, to function on someone else’s fucking schedule.

But most business coaches I’ve met try to force you to follow their structure, their systems, and their processes saying if you don’t do it exactly their way you’re going to fail.

For a creative entrepreneur, that’s like the kiss of death.

Saying you have to do it exactly “right” or you’ll fail is just like telling you you’re going to fail.

You’re a creative person! You’re never going to do exactly what someone else tells you to do.

If you were cool with that, you’d spend your life working for someone else.

Here’s what you need to do instead…