Tools and resources

to build your business

on your terms

Tools to run my Platform

DreamHost is the host company I use for myself and my clients, and the only host company I recommend. Their uptime is phenomenal, their tech support is off the charts, and their one-click installs make it easy for non-geeks to set up a website in a matter of minutes.

WordPress.org runs this site, my course, and most of my client sites.

Divi by Elegant Themes is the theme I’m using for this site, and the theme I try to use for all of my clients. Divi is highly customizable WordPress drag and drop theme that allows you to create robust, custom websites without knowing how to code. 

LeadPages is a great resource if you want to just build landing pages and you want to skip the whole website thing. Or, if you’re currently running Wix, Joomla, Squarespace, Weebly, or even WordPress, and you need a quick landing page solution.

WooCommerce is my shopping cart plugin that allows me to sell products right from my WordPress website.

ConvertKit is my email service provider. ConvertKit is the only email platform I recommend. ConvertKit allows you to create robust automations that will grow your business, build your list, and let you communicate with your subscribers on a more personal level. Their numerous integrations include SamCart, WooCommerce, OptimizePress, Shopify, and much more.

Bloom by Elegant Themes is another plugin I use to gather opt-ins on my website. Bloom comes with your Elegant Themes membership, and is not available as a standalone plugin. You can see Bloom in action on my free 7 day email course.

Monarch by Elegant Themes is my social sharing plugin. This is what provides the social sharing buttons alongside my content. This plugin is not standalone either, but does come with your Elegant Theme membership.

Tools to do stuff

Adobe products are used more often than anything else on my computer, except perhaps for Chrome. I use Adobe Photoshop, Illustrator, InDesign, and Audition on a regular basis.

Asana is the project and task management tool I use to stay on top of all the projects I have going for me and my clients.

Toggl is a timer that integrates with Asana via the Chrome extension and allows me to track the time I spend on each task for each project and each client.

Buffer is one of my social media schedulers. I use Buffer for one-off content that I don’t wish to be cycled.

SmarterQueue is the tool I use to schedule repeatable content that can run on a loop.

Google Drive is where the majority of my files live so I can work from my iPhone, iPad, or my laptop.

LastPass is my password manager that not only keeps my passwords safe and secure it also saves me time from having to type in all my passwords throughout the day.

Books To Read

I read. A lot. Business books (and some non-business books) have changed the way I grow my business, and the way I help my clients grow theirs. Here’s my top 3 of recommendations.

Expert Secrets by Russell Brunson. This book will take you from someone who just knows some shit to someone who is a recognised expert. With my link you can get your copy for free. Just pay shipping. Click here to get Expert Secrets.

Then move onto Platform by Michael Hyatt. This is the book that started it all. I didn’t even know what a platform was when I saw this book in Barnes and Noble, but once I read a few pages, I knew a platform is exactly what I was starting. Click here to buy Platform.

Then you need to learn copy. Start with How to Write Copy That Sells by Ray Edwards. This book taught me a lot about copywriting. I keep coming back to it time and time again. Click here to buy.

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